Introducing Seamless Bitcoin Payments at Pick n Pay with VALR Pay

We’re excited to introduce VALR Pay as a new crypto payment solution at Pick n Pay. Through our partnership with CryptoConvert, users are now able to use their Bitcoin (BTC) balances on VALR to seamlessly purchase groceries and a wide range of products at Pick n Pay stores nationwide, including Pick n Pay Clothing and Liquor (learn more).

Empowering Businesses through Collaborative Innovation

Our CEO, Farzam Ehsani, emphasises VALR’s commitment to fostering the growth of the crypto ecosystem. He explains: “When we developed VALR Pay, our vision was to first create free, fast and easy peer-to-peer payments and then to facilitate payment acceptance at merchants. The acceptance of VALR Pay at over 1,500 Pick n Pay stores across South Africa brings this vision to fruition. We’ve built a powerful API to enable other businesses, like CryptoConvert, to leverage our technology to create beautiful products and services with us.”

Carel van Wyk, founder of CryptoConvert, highlights the significance of the partnership with VALR in expanding crypto payments to a broader consumer base. He remarks, "Cryptocurrency is founded on the idea of open standards and collaborative innovation. VALR’s commitment to providing useful tools and infrastructure to the industry exemplifies that, to the benefit of everyone."

A New Era for Crypto Payments

The introduction of VALR Pay as a payment method at Pick n Pay stores marks a monumental stride in the seamless integration of cryptocurrencies into everyday transactions.

This innovative partnership not only highlights the increasing adoption of digital assets but also signifies a step towards financial inclusivity and convenience for all South African consumers. As we continue to collaborate and innovate together, the future of crypto payments in South Africa looks brighter than ever.

To discover more about incorporating VALR Pay into your business, please contact us here. 

If you require any assistance with your VALR account or are uncertain about using VALR Pay at Pick n Pay, do not hesitate to reach out to our dedicated support team at https://support.valr.com/hc/en-us. 

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