VALR Launches Crypto Bundles: Investing Made Simple
Johannesburg, South Africa – 17 November 2025 – VALR, South Africa's largest crypto exchange by trading volume, today announced the launch of Crypto Bundles, designed to simplify diversified investing in crypto assets. Starting with the VALR10 bundle – a market cap-weighted portfolio of the top 10 crypto assets listed on VALR, excluding stablecoins – this innovation allows users to gain exposure to a curated selection of assets with a simple click. With monthly automatic rebalancing and a cap of 40% per asset, VALR10 ensures investments remain aligned with market dynamics, offering an effortless way to manage risk and the possibility to optimise returns amidst volatility. Crypto Bundles are available to both individuals and institutional customers alike.
Introducing Crypto Bundles
Crypto Bundles represent a significant step forward in making crypto accessible to everyone, from novice investors navigating their first foray into this asset class to seasoned institutions seeking efficient portfolio diversification. By eliminating the need to pick individual winners, bundles provide peace of mind through broad exposure, reducing the complexity often associated with crypto trading. Users can buy or sell their bundles at any time via their VALR account, with low minimum requirements and no lock-up periods, ensuring flexibility and liquidity. Upcoming bundles will explore alternative investment theses, such as thematic portfolios centred on emerging technologies, further expanding options for tailored strategies.
A Conversation with Farzam Ehsani
In a recent conversation with VALR's Co-Founder and CEO, Farzam Ehsani, the launch takes on a deeper narrative, revealing not just a product rollout but a pivotal moment in the company's effort to democratise finance. Ehsani, whose background spans blockchain leadership at Rand Merchant Bank, consulting at McKinsey & Company and Deloitte, and service with the United Nations, spoke passionately about how Crypto Bundles embody VALR's vision of "Crypto For Everyone." Drawing from his experiences across continents and sectors, he emphasised the transformative potential of this technology to foster unity and justice in global finance.
"Since we founded VALR in 2018, our goal has always been to improve finance for humanity," Ehsani explained. "We’re committed to raising the standards of service, truthfulness, and fairness for all. Crypto Bundles are a great example of this ethos in action. In an industry that's still so nascent and constantly changing, it can be daunting for beginners to dive in. They face questions like: Which assets to choose? How to balance risk? Our bundles simplify that process, allowing anyone to invest in a diversified portfolio with just one click. It's about removing barriers and empowering people to participate in this exciting new asset class without feeling overwhelmed."
Ehsani elaborated on the reasoning behind VALR10 as the inaugural bundle, noting its focus on liquidity, popularity, and market size. "We've curated it around the largest assets by market cap, excluding stablecoins, to provide a solid foundation and a natural entry into the crypto asset class. The monthly rebalancing keeps it dynamic, adapting to market shifts without requiring our customers to do anything. But this is just the beginning – soon, we'll introduce a number of different bundles based on specific themes, whether it's innovation in decentralised finance or a mix of real-world assets like gold and equities in a basket with Bitcoin. These aren't just investment tools; they're vehicles for broader participation, helping users align their portfolios with their values and beliefs."
Optimism for Crypto's Role in Unity and Progress
What sets Ehsani's perspective apart is his unwavering optimism about crypto's role in advancing human civilisation. Rooted in core values of unity, service, and integrity, VALR's mission is to contribute to a global financial system that upholds justice and reflects the oneness of humanity. "We're optimistic about the future because we've seen how crypto can bridge divides," he said. "In Africa, where financial inclusion remains a challenge, tools like Crypto Bundles enable individuals and communities to access opportunities previously out of reach. But our vision extends beyond borders – we're building an inclusive, borderless ecosystem that empowers everyone, in South Africa and the rest of the world."
He highlighted VALR's dual approach: serving users directly while forging partnerships with traditional players. "We're not opposing banks or payment providers; we're collaborating with them. VALR is partnering with more institutions – including banks, remittance services, and payment processors – to provide the infrastructure they need to better serve their own customers. This way, we're elevating financial services across the board, not just in South Africa but throughout Africa and globally. Imagine a world where remittances are instantaneous and cost-effective, or where small businesses can access capital without bureaucratic hurdles. That's the vision we're striving for: a financial system that honours human dignity and fosters collective prosperity."
Ehsani's journey informs this holistic view. A Berkeley economics graduate, he has navigated diverse roles, from leading South Africa's Financial Blockchain Consortium to contributing at the Bahá'í World Centre. His discourse echoes themes of interconnectedness and ethical advancement. "At VALR, our core values, truthfulness, unity, service, and integrity, guide every decision," he noted. "Crypto Bundles aren't just about returns; they're about creating a new financial paradigm. In a world that has become increasingly divided, crypto has the power to unite us through shared economic empowerment."
Addressing Adoption Challenges
This launch comes at a time when crypto adoption is surging, yet many potential investors hesitate due to perceived complexity. Crypto Bundles address this by offering curated, efficient diversification, helping users mitigate volatility while capitalising on growth. For institutions, the product integrates seamlessly with VALR's suite of services, including spot trading, perpetual futures, staking, lending, and the OTC desk, all under a licensed framework from South Africa's FSCA.
Backed by prominent investors like Pantera Capital, Coinbase Ventures, and Fidelity’s F-Prime, VALR has grown into a global enterprise, headquartered in Johannesburg but serving clients worldwide.
Looking Ahead
Looking ahead, Ehsani remains focused on expansion. "We're just getting started. As we roll out more bundles, we'll continue to listen to our users and partners, ensuring our offerings evolve with the market. Ultimately, VALR is about realising a vision where finance is inclusive, empowering, and just, for everyone."
For more information on Crypto Bundles or to start investing, visit valr.com.
About VALR
Founded in 2018, headquartered in Johannesburg, and backed by leading investors including Pantera Capital, Coinbase Ventures and Fidelity’s F-Prime, VALR is a global crypto exchange offering a comprehensive suite of products—including Spot Trading, Spot Margin, Perpetual Futures, Staking, Lending, Borrowing, OTC services, VALR Invest, Crypto Bundles, and VALR Pay. Licensed by South Africa’s FSCA, with regulatory approval in Europe, VALR serves over 1.6 million users and 1,800 corporate and institutional clients worldwide. The exchange is dedicated to advancing a just financial future that upholds human dignity and the unity of mankind.
Disclaimer: Trading or investing in crypto assets (including Crypto Bundles) is risky and may result in the loss of capital as the value may fluctuate. VALR (Pty) Ltd is a licensed financial services provider (FSP #53308). Crypto Bundles do not represent securities and should not be misconstrued as collective investment schemes such as mutual funds, ETFs, ETVs or ETNs.
VALR does not guarantee returns or preservation of capital. Past performance is not indicative of future returns. Trading Crypto Bundles involves risks, including potential price deviations from the underlying assets due to market conditions, liquidity or pricing mechanisms. Tracking error may occur due to pricing discrepancies, rebalancing costs (including transactional fees), or changes in constituent asset pricing or behavior. Bundle composition and weighting may change frequently due to rebalancing. Information provided by VALR regarding Crypto Bundles is for informational purposes only and does not constitute financial, legal, tax, or investment advice and you are solely responsible for evaluating whether Crypto Bundles are suitable for your financial situation, risk tolerance and investment goals. You should conduct your own due diligence and seek independent professional advice where appropriate. Trading Crypto Bundles is subject to VALR’s Terms of Service. Jurisdictional restrictions apply. Please refer to VALR’s full set of Risk Disclosures.
Risk Disclosure
Trading or investing in crypto assets is risky and may result in the loss of capital as the value may fluctuate. VALR (Pty) Ltd is a licensed financial services provider (FSP #53308).